Prince & Prince, Inc. - Reports for Sale

P&P Research Reports & Seminars
The 2005 US Retail Florist Tracking Study *(Florists' Product, Marketing, Service, & Operational Trends Across 1998, 2003, and 2005 Studies)* 2005 On-Site Power-Point Seminar Also Available Over 1,000 randomly-selected retail florists throughout the US identify their current mix & form of cut flowers, potted plants, and non-perishables. This research also reveals momentum trends for product usage of 85 floral crops and over 30 hardgood/accessory "gift shop" items. Also profiled are florists’ service offerings, operational trends, types of sales (sympathy, party/wedding, commercial, wire/web, etc.), mode of sale (in-store, wire, web/Internet), direct sourcing of floral products (by-passing local wholesalers), and florist performance measures. Trend comparison with 1998 and 2003 Prince & Prince tracking studies. All findings are segmented by ten Census regions, market urbanization, age of florist owner, and florists’ annual sales. Click on "More Details" for a fuller description of this research. 2005 Power-Point Seminar Available Either as an On-Site Presentation, or as a "CD Only" Product. Seminar on CD - Click HERE for Details. A comprehensive seminar showing where the US florist has been, where it is now, and where it is likely headed. Key market trends readily identified in colorful bar charts and data tables. Older 2003 Report ( 250+ pages ) . . . . . . was $395, now $195 (US Dollars) More Seminar Details (Click Here) (Call or e-mail Prince & Prince for on-site seminar pricing information: 614-299-4050; FloralMktResearch@att.net )
Trends in Mass-Market Floral Buying, Operations, Sourcing, and Merchandising - 2003 Edition Research Co-Sponsored by the Super Floral Show www.superfloralshow.com 2003 Report & Seminar
	This research updates and expands upon our 1995 and 2000 studies of floral mass-market buyers. The 2003 research surveyed 90 key mass-market floral buyers in the US and Canada, representing purchasing for nearly 21,500 stores, and $3.3 billion in floral product sales. Where possible, comparisons are made with year 2000 and 1995 study findings. The report clearly identifies trends in floral buying practices, cut-flower sourcing, operations, buyer priorities, and reveals trends in floral product emphasis, marketing strategies, and merchandising practices. 2003 Report, 175 pages . . . . . . was $395, now $295 (US Dollars) Seminar on CD Only, Also Available, Click HERE for Details. More Report & Seminar Details (Click Here) (Call or e-mail Prince & Prince to order report, or for on-site seminar pricing information: 614-299-4050; FloralMktResearch@att.net
Consumers Rate Their Floral Outlets - 2000 Update
	Over 1,000 randomly-selected floral-buying households evaluate the product & service offerings of businesses marketing floral products in the US (florists, supermarkets, garden centers, discount stores, home centers, farmer's markets, 800-services, Internet services, and others). This report identifies the key strengths & weaknesses of the major floral outlets. It also includes historical outlet trend comparisons on 29 attributes (2000 vs. 1998 vs. 1996), outlet shares for cut flowers, flowering plants, and green plants, consumer priorities, product types purchased & usage, and consumers’ future intentions for buying. Includes segmentation by Census region, urbanization, household demographics, and household floral spending. See Details for Table of Contents and List of Tables/Figures. April, 2001, 200+ pages . . . . . was $395, now $195 (US dollars) Add this 2000 Consumer Report to any other P&P Report or CD purchase for just $95 (US Dollars). More Consumer Report Details (Call or e-mail Prince & Prince to order report: 614-299-4050; FloralMktResearch@att.net

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