FloralMarketResearch.com - - The site for Floral Marketing Research
Our "feature articles" represent market research findings from selected research projects conducted by Prince & Prince (P&P), and the findings reported in these articles are generally not available from any other research or media source. P&P allows usage, re-printing, and re-distribution of these feature articles by companies, media sources, and students as long as the Prince & Prince contact information, including web site address, is cited as the source of the article information. All available feature article topics are listed in the navigation bars above. Some recent P&P feature articles are listed below.
NOTE: Updated consumer floral-purchasing trends are available in the Prince & Prince U.S. Consumer Floral Tracking Survey, now available as a one-day, on-site, comprehensive seminar, with Q&A session, or as a "Seminar on CD". Click on "SEMINARS" from the P&P Home Page.
U.S. Consumer Floral Purchasing Trends for Valentine's Day
U.S. Consumer Floral Purchasing Trends for Mother’s Day
Florists Value Wholesalers' Reliability (and Wholesalers Excel at it Too! )
Florist Perceptions of Supplier Cut-Flower Quality ( Wholesalers’ Care & Handling/ Cold Chain Dilemma )
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